“I needed high impact, stand-out creatives that showcased our best-selling hydrating serum and key messages with consistency across various OOH placements across UK mall and rail networks.
Working with Mauveworx made the whole process simple as they were able to adapt creative to spec that not only enabled seamless branding on and offline, by mirroring our content being used in other consumer touchpoints, but also added expertly timed animation that made sure the messaging was attention-grabbing and clear for an on-the-move audience.
The campaign was a huge success - we finished the 4-week campaign on +38% in EPOS and totalled more than 5 million impressions.”
Libby Wilsher-Ellis
Brand Manager
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Bespoke L'Oréal rate card approved by the L'Oréal Procurement team |
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On the L'Oréal system as a preferred supplier Reactive to tight deadlines with quick turnarounds |